Is a 360 Photo Booth Worth It? Pros, Cost & Benefits for Chicago Events

Is a 360 Photo Booth Worth It for Your Event?

A 360 photo booth rental has quickly become one of the most talked-about event experiences in Chicago, and for good reason. Unlike traditional photo booths that capture a single still image, a 360 booth records slow-motion, high-definition video as guests stand on a platform while a camera spins around them. The result is a cinematic, social-media-ready clip that feels more like a music video than a photo.

So the real question is: Is a 360 photo booth actually worth it for your event? Let’s break it down.

What Makes a 360 Photo Booth Different?

A 360 photo booth uses a rotating arm with a professional camera or iPhone, studio lighting, and custom software to capture:

• Slow-motion video

• Boomerangs

• GIFs

• Instant branded overlays

• Music synchronization

• Instant sharing via text, AirDrop, or QR code

Instead of just posing, guests jump, dance, throw confetti, or strike dramatic poses while the camera circles them, creating dynamic, eye-catching content.

The Experience Factor

One of the biggest reasons people book a 360 booth is the “wow” factor. At weddings, corporate events, trade shows, and brand activations, a 360 booth becomes a focal point of the room. Guests naturally gather around, watch the videos being created, and get excited to try it themselves.

For corporate clients in Chicago, this means:

• Higher engagement at booths and activations

• Branded videos perfect for LinkedIn, Instagram, and TikTok

• Longer guest dwell time at your activation

For weddings and social events:

• Unique keepsakes beyond standard photo prints

• Fun, high-energy group videos

• A modern, luxury feel

Social Media & Marketing Value

This is where the 360 photo booth really shines.

Each video can be:

• Branded with your logo, event name, or hashtag

• Instantly shared on social media

• Collected for post-event marketing

• Used in recap videos and reels

For businesses, a 360 booth isn’t just entertainment—it’s content creation. You walk away with dozens or hundreds of high-quality videos featuring your brand and your guests having fun with it.

Customization & Technology

Modern 360 photo booths offer:

• Custom overlays and animations

• Branded intro/outro frames

• Music selection

• LED lighting themes

• Green screen or AI backgrounds

• Instant sharing stations

• Data capture (emails, phone numbers, opt-ins)

This makes them perfect for:

• Product launches

• Trade shows

• Conferences

• Holiday parties

• Weddings

• Galas

• Experiential marketing campaigns

Are There Any Downsides?

While 360 booths are impressive, there are a few things to consider:

• Space Requirements: They need more room than a standard open-air booth.

• Cost: They are typically more expensive than classic photo booths due to the equipment, staff, and software involved.

• Throughput: Each session takes longer than snapping a single photo, so planning is important for large crowds.

That said, when properly managed by a professional team, these factors are easily handled and rarely become issues.

So… Is a 360 Photo Booth Worth It?

If your goal is:

• To impress guests

• To create viral-style content

• To elevate your brand presence

• To offer a luxury, high-energy experience

Then yes—a 360 photo booth is absolutely worth it.

For Chicago events in particular, where competition for attention is high and guests have seen “everything,” a 360 booth helps your event stand out and feel cutting-edge.